Unstuck & Unstoppable: …
Supporting Perthshire Women in Business to Move Forward
Running a business in Perthshire can be incredibly rewarding — but it can also feel quietly overwhelming.
Many women running businesses across Perthshire and rural Scotland are doing everything right. They are working hard, supporting clients, contributing to their communities, and juggling family life alongside their businesses. Yet despite all that effort, many still feel stuck. Not failing. Not giving up. Just not moving forward in the way they hoped.
At Perthshire Business Women’s Network (PBN), we see this often. Capable, creative women who don’t lack ideas or ambition — but who do need space, clarity, and support to pause, reflect, and reset.
Being stuck is not a weakness. It’s often a signal that something in your business, or your life, needs to change.
Why Women in Business in Perthshire Feel Stuck
Women-led businesses across Perthshire face some unique pressures. Many are built alongside caring responsibilities, rural logistics, seasonal income, or limited access to peer support. Business owners often operate solo, wearing every hat — marketing, finance, delivery, and admin — with very little breathing room.
Over time, this can lead to friction:
• Businesses that rely too heavily on the owner to function
• Clients or projects that drain energy rather than fuel growth
• Marketing that feels inconsistent or exhausting
• Systems that create more work instead of reducing it
• Wellbeing being pushed to the bottom of the list
None of this means you’re doing it wrong. It means your business has evolved — and your way of working needs to evolve with it.
PBN Members at the ASB Conference 2024
The Power of Pausing Before Pushing On
When progress slows, the instinct is often to do more: new offers, new platforms, new plans.
But sustainable growth usually starts with something quieter — reflection.
Taking time to look honestly at your business creates clarity. Reviewing what’s actually happened over the last year, rather than what you hoped would happen, helps you see patterns clearly. Where revenue flowed. Which clients energised you. What visibility really worked. Where systems supported you — and where they didn’t.
For many women our circle, simply having the space to step back and reflect is the first step towards feeling unstuck.
From Stuck to Unstoppable: Small, Local Shifts. Becoming unstoppable doesn’t require a complete business overhaul. It usually comes from one or two meaningful changes.
That might be:
• Simplifying income streams rather than adding more
• Setting firmer boundaries with clients
• Choosing one marketing channel that suits your life and location
• Fixing one system that constantly causes stress
• Protecting your energy as a business priority, not a luxury
Small, intentional shifts build confidence — and confidence fuels momentum.
Why Local Connection and Accountability Matter
One of the biggest challenges for women running businesses in Perthshire is isolation. Working alone makes it harder to spot friction, harder to stay accountable, and harder to maintain perspective.
Progress accelerates when women come together to talk honestly about business — the wins, the challenges, and the messy middle. Naming what feels stuck, sharing experiences, and committing to small next steps creates momentum that is difficult to generate alone.
Local connection matters. Being supported by women who understand the realities of running a business in this area makes change feel achievable, not overwhelming.
Unstuck Isn’t a One-Off — It’s an Ongoing Practice
Feeling stuck isn’t something you fix once and never experience again. Businesses evolve. Life circumstances change. Energy ebbs and flows.
The real skill is learning how to recognise when something isn’t working — and having the tools and support to move forward sooner each time.
That’s how women in business move from stuck… to unstoppable.
A Supported Space for Perthshire Women in Business
Perthshire Business Women’s Network offers a supported space once a month for women to come together, share their business stories, reflect honestly, and move forward with clarity and confidence.
If you’re a woman running a business in Perthshire and would value connection, accountability, and practical support, we’d love to welcome you.
To find out more about how to join the network, visit:
